Mobile app attribution

Get full control over data, source access &
additional productive tools.

The data from a mobile attribution partner provides the necessary insight into a user’s entire journey: how they arrived at your app, how they interact with it, and how those behaviors and patterns compare and differ across cohorts. Mobile attribution ties each user to the ad they interact with, giving you full transparency for your media performance across multiple advertising channels in one unified platform. Use this conversion data for in-depth analysis that optimizes your app marketing to drive significant and sustainable growth.
Your users interact with several ads on different networks and devices before they convert. With Adjust Multi-Touch you can track all user touch points before and after conversion and highlight your key networks by uplift, not just install. Spot consumer trends and conversion pathways, and measure the performance of partners who focus on promotion and awareness, not just those who generate the last click. With Adjust’s Web SDK you can also easily track users across your web and mobile web properties. By combining all these different data points you will have a holistic user journey from the first touch to their created lifetime value.
RESOURCE MANAGEMENT

Data behind every acquisition

Track every channel to find out where your users come from — Adjust covers mobile, mobile web, in-app ads, TV, OTT and organics. Discover which channels perform the best.
Know exactly which ads delivered which users, right down to the campaign creatives users see.
Our methods are industry approved, transparent, customizable and 100% accurate. Our anti-fraud solution guarantees data quality and budget safety.
PROJECT MANAGEMENT

Work with any partner

Adjust manages advertising networks so that you don't have to. To date, we work with over 2000 partners, including Facebook, Google, Snap and Twitter, and we’re adding new ones every day. Forget partner-specific URLs and bulky network SDKs — Adjust is the first mobile app attribution solution with a fully dynamic and robust partner setup.
You can send the right engagement data straight to your partners to build advanced audience campaigns (for example personalized retargeting, lookalike targeting) and enable reattribution without any extra work.